I have yet to do any SEO training with anybody without this question being asked. As with most things SEO, there is not a clear cut answer of “you must update every x days / hours”. This article will help you understand what is needed for your website. I’ve divided it into two sections, one for Read More
Update: Position filled One of my clients is creating a brand new position for a bright SEO / online marketeer. Based in west Dublin, they are a great company to work for and you’re going to love the three day surprise! There is plenty of scope to develop this SEO job into a really pivotal Read More
If you’re serious about getting ahead of the competition online then you are going to have to address the decision to outsource or hire staff for search engine optimisation and online marketing at some point. This post gives unbiased advice on outsourcing or hiring SEO staff. I am an SEO consultant who takes on new Read More
Last week Google announced that they had made the biggest change to their search algorithm since 2001. They also announced that they had done it a month ago and nobody really noticed. That doesn’t mean you don’t need to pay attention to it though. With the moniker “Hummingbird”, this change is a complete rebuild. Fitting Read More
A company I was looking at recently was intending to increase their social media interaction on their main site. From an SEO perspective this seems like a good idea. After all, Google is taking social interaction into account in it’s ranking algorithms. I was all for the idea on first hearing it. I asked the Read More
This post is about using tags for SEO in WordPress, but it applies to any publishing software that uses tags. Lets start with the basics : Should I use tags or not? There are two main arguments I hear repeatedly. Unfortunately they are at loggerheads: 1. Pro Tags argument: Tags are great for SEO. The Read More
Why I chose the Tribulant Shopping Cart for WordPress I’m a big fan of WordPress as a platform for small business’s. It offers an intuitive, inexpensive, easy to edit website solution. When I needed a WordPress Shopping Cart Plugin the Tribulant cart was one of the first I came across. It is well featured, doesn’t Read More
The first major update to the Google search algorithm in over a year has just gone live (In the middle of last night for those of us in Ireland and the UK. Labelled Penguin 2.0 by Google, it is the fourth update to the original Penguin update back in April of 2012. Google say that Read More
The tool that many webmasters have been waiting for is finally here. The Disavow links tool lets you tell Google that you don’t want specific links or even entire sites to count as part of their assessment of your link profile. This allows for recovery from unnatural links warnings as well as negative SEO attacks. Read More
On the 24th April a lot of websites got hit by Googles latest action against Webspam. The then unnamed Penguin update had rolled out across the globe. Matt Cutts, head of Googles Webspam team had warned of the upcoming update weeks before in San Francisco. At this stage it was being referred to as an Read More
