I’m very happy to announce Serpstone Ltd., Irelands newest, and already accomplished Digital Marketing Agency. Based just south of Dublin, in North Wicklow, Serpstone has clients in Ireland, the UK, Central Europe and the US. SEO and Adwords hand in hand With a background in SEO, Serpstone is also a Google Partner for Adwords. The Read More
Domaining, or the practice of buying other domains for SEO purposes used to be popular. That was because it worked. Now though, particularly since it is difficult to get relevant domains as .com, but also because of changes in search engine algorithms domaining is not as effective as it once was. Does this mean we Read More
Inspired by the very recent news that the ESB is to be rebranded as Electric Ireland I started wondering what the pros and cons of rebranding your website would be. For starters you are unlikely to €6 to €8 million price tag that the ESB is about to incur. But other than that is there Read More
